Wednesday, June 2, 2010

Creating a YouTube Commercial: Response to Sarah

3 Comments

Hi Sara,


I was wondering if you could talk about how to make a youtube commercial, and maybe provide some examples of good ones. I would love to make an interesting commercial, but I'm not sure where to start.


Thanks,
Sarah


Sarah,

If used properly, YouTube commercials and videos can be a powerful tool for marketing your store. Since creating videos can be a complex art, I’ll just go into some basic information in this post. For more detailed information on creating a YouTube account, promoting yourself on YouTube, and even some basic filming tips, check out this guide.

First, figure out what kind of commercial you’d like to make. If you don’t have a video camera, your best option would be to create a slideshow of product images with music, similar to this video created by ArtFire seller Swank:




Such videos can be created using most basic video editing software. If you don’t have any installed on your computer, check out these five free ones.

If you do have a video camera, you could try making an educational video. Videos that show off a tutorial or offer business tips can be a great way to build your business’s credibility. ArtFire seller WildChildDzigns has made a number of videos (you can check out her YouTube Channel here), on business and fashion advice as well as general videos which show off new products.

Regardless of what kind of video you create, it's important you promote it. Post it in your blog, tweet it, or show it off on Facebook!

I hoped this answer a few basic questions you had about creating YouTube videos. Let me know if you have any other questions.

Sara
Sell Handmade Crafts Online
Got a question for me to answer on this blog? Email me: Sara@ArtFire.com.

3 comments:

Anonymous June 9, 2010 at 1:13 PM

Very Classy Music with these type of items!

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Custom Fan page March 4, 2011 at 3:10 AM

Hello,
Great post, I hope the voyage will be successful.
Facebook welcome page is where it signifies what is in store for your users, and there is a hell lot of competition, and following such simple patterns of Facebook sharing will provide a lot of impetus on promotional purposes, where custom designed fan pages can be made accessible, and as for celebrities this works wonders.

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